Promoted feature: What have we learned from the lack of sport and what comes next?
Shane Bennett and Rafael Rodrigues of Facebook consider the changing face of sports betting throughout a challenging 2020
24/08/2020
- The importance of product diversification
- CRM’s role in understanding players
- A change in player behaviour
Navigating the return to sport
Evolving your communications strategyFinding the right channels to talk to customers Capturing attention with creativeShane Bennett (left) has been at Facebook for the past seven years, working on the ad operations side of the business before moving into a sales role working on the tech vertical and now real-money gaming. Bennett has huge passion for the industry and brings that passion to his accounts, which include some of the industry’s largest operators.Rafael Rodrigues (right) is a client solutions manager on Facebook’s real-money gaming team. With more than 10 years of experience in digital marketing, he worked for global media agencies as a digital manager, partnering with global brands across different channels and verticals.Related Articles
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